Equity and Empathy: Critical Keys to Fundraising Success

Apr 14, 2021 1:00PM—2:30PM

Cost $150 members; $125 group-rate; ($225 non-members)

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Like every other part of independent schools, the advancement arm has been impacted by Covid-19 and the racial reckoning happening in response to police brutality and the killing of Black Americans. Unable to follow tried and true practices of in-person relationship-building, every fundraiser has had to be creative, flexible and reflective in this virtual and ever-changing world. In this moment in our country’s history, we have a unique opportunity and responsibility to examine those practices and beliefs that keep us from being as inclusive and equitable as our values and mission call us to be.

How can the independent school advancement office raise much-needed funds during a global pandemic while developing more inclusive practices? How can we ensure that our practices in advancement are not perpetuating a culture that marginalizes the experiences of underrepresented groups in our community? This workshop will invite participants to understand that there are common and effective development practices that also support values of equity and inclusivity. Through planning and practice, we will consider how our advancement conversations and messaging can be both inclusive and compelling.

Participants will understand:

  • Why raising more money and being more equitable are not at odds with each other
  • How to design events, campaigns, and messaging that are inclusive and meet their school’s DEI values and goals
  • How to measure, assess, and analyze the effectiveness of their advancement efforts beyond reaching their financial goals

Do you work at an independent school outside of California? Click here for a discount on our non-member registration!



Tesha McCord Poe is founder of Joy-Raising LLC, an organization deeply committed to helping mission driven organizations understand that their need to rely on philanthropy and their desire to be inclusive can work together to bring them new and sustained success. A passionate educator and fundraiser who uses her legal and business background to leverage and support the long-term success of nonprofits, Tesha particularly focuses on fundraising and diversity, equity and inclusion. Tesha has spent more than a decade working as a lead fundraiser for organizations in Silicon Valley and has helped raise over $50M, She served as the Chief Development Officer for the Boys and Girls Clubs of the Peninsula and as the Chief Advancement Officer for Castilleja School in Palo Alto, California, where she helped to lead the largest campaign in the school's history. Formerly, she served as Associate Head of School for Hillbrook School in Los Gatos, California where she later returned to serve as a trustee. Tesha currently serves as a Trustee for Live Oak School in San Francisco, EatReal Certified in San Francisco and is the Board Chair for the Mariposa Foundation DR based in the Dominican Republic. She is also the Director of Advancement at Girls Middle School in Palo Alto. 

Cancellation Policy

Life happens. We understand that there will be times when you cannot attend a workshop that you have registered and paid for. We strive to be as helpful and flexible as possible when things out of your control happen. Please visit our FAQ page for detailed information about our cancellation policy and answers to frequently asked questions about enrollment and membership.